Explorations of the offbeat, off the beaten path, overlooked and forgotten

Our Offices: Empowerment/Training/Learning Desk (Journeys Into – Empowerment Journeys)

Our team pride itself on its ability to create smart narratives and leverage them, but we prefer helping by giving you the skills to create your own paths to success. Based on Journeys Into and Smart Narrative principles, our tool kit for you includes consultation (see section above), workshops, webinars, road shows, learning center presentations and more. We specialize in a range of topics including media, marketing, community development, social media and more – all adapted for your particular needs and concerns.

We would be honored to speak with your group.



Customized workshop sessions for communities, companies, associations and Main Street/neighborhood groups. Special focus on grass-roots and community-based values. We will work with you to customize a workshop that meets addresses your specific issues and needs. It is a practical way to tackle issues and create results you are looking for. There are concrete take-aways that cost very little.



A live webinar is an easy and low-cost way to have us connect with your group as a group online. Webinars can address broad topics or be crafted to  meet the needs of your group.


Road Show 

The best of Journeys Into’s stories and enterntainemnt and smart (community) narrative team go on the road to your hometown.  Your group can now  host a live webinar  in your location, where all of your businesses receive the same training and hear the same message, while getting to ask their own questions to be answered at  the same time…. A way for the Journeys into Learning Center to come to your community (and  neighboring communities) as well (See below)…..If you prefer, we can come to you via webinar as well.

Also available as a “Journeys into Road Show Caravan” (especially helpful to Multi‐Community Roadshow for Regional “Corridors”) –  which combines  editorial,  outreach, marketing and technical assistance thru an “on the road van”.. Learn more about this cost­effective way to bring a live  Eric Model Journeys Into presentation to your organization’s business members.


Keynote and Breakout Sessions

Eric Model can appear at conferences and can make a presentation to empower your group. Presentations are custromized for the group and their needs. Interaction and listening in various directions.


The Journeys into Schoolhouse & Learning Center

“The Journeys into  Schoolhouse & Learning Center” is the name we gave to a series of programs and services designed for communities, their citizens, their businesses and those others who have an interest in promoting a sense of community and a sense of place. It is set up to help them grow their businesses, while increasing their sales, profits and customer traffic through theri community’s stories by the use of media and marketing.

Journeys into was originally cretaed as an outgrowth of Eric Model’s Journeys into Hidden America features on the radio, online,  in print and the sponsorship opportunities the content provided. It soon become clear that not only were Journeys into stories informative and entertaining, but they could also make for good business and dollars to communities, businesses, media and sponsors.

Now Journeys Into makes available various business, media, community and sponsorship experts who contribute their expertise in the form of live and recorded webinars. They help inform, empower and position to create smart narratives and strategic alliances – all from pre-existing stories and content imagined and presently wisely.

Our “Schoolhouse and Learning Center” also has a “just for fun” learning component  – on all things “off the beaten path” – from festivals and foods to popular culture and traditions.

Who could benefit from the Journeys into Schoolhouse and Learning Center ? Businesses, sponsors, communities, franchisors/franchisees, downtown associations, Heritage Travel Entities, Travel Companies, Lifetyle Marketers, Media, travelers and armchair travelers.


Consulting Services

Authenticity Strategies and Smart Narrative Strategies

Authenticity Audit – We audit all your advertising, promotional and PR campaigns, materials and publications to assess how your core message aligns with current consumer desire for authenticity. You will be provided a detailed report highlighting areas of concern, those that do or could become targets or red flags for public, media or social media attack, and, as importantly, you start to identify your authentic voice -one that will work for you.

“Tune-Up” – For those who have started to define themselves, their narratives and chart their course, and who may just need “a little Look under the hood”.

One on One – Person to person consulting available on location. Each client is consulted with personally looking at their particular situation resulting in an evaluation leading to strategies and tactics to help meet goals.

Legal Issues

Options include: 90 minutes, half-day, full day. multiple day, long-term.